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Where will the path of beer innovations lead to? What possibilities are already available now, what does the future hold? The desire to develop (or to have to develop) “beery” beverages today that consumers will request tomorrow involves many risks.
Market
Barley, one of the key ingredients of beer, was introduced in Italy by the Etruscans who, at their banquets used to drink a moderately alcoholic fermented beverage they called “pevakh”, originally made with rye and emmer and then wheat and honey. In Ancient Greece beer was considered as highly as wine, even becoming the official beverage of the Olympic Games, while in ancient Rome beer was much loved and drunk at banquets and feasts.
Market
Consumers often judge food quality by its optical characteristics, e.g. by colour. Past experiences have shown how important such characteristics are for the sales success of food [1]. Besides its colour also the foam quality of beer is evaluated critically. Conclusions regarding different qualities of a beer (freshness, off-flavour etc.) are drawn on the basis of those two characteristics, hence they also influence future purchase intentions.[2].
Market
Heineken expects EUR 135 million savings by the end of 2007. Like Molson Coors, like Heineken. Brewer Heineken expects to cut costs by EUR 135 million to EUR 155 million in 2007. It’s called the globalisation squeeze. René Hooft Graafland, Heineken’s Chief Financial Officer, said in a media interview in March that Heineken still plans to meet its cost-savings target of EUR 450 million, or EUR 200 million on a net basis, by 2008. He explained that 55 percent to 60 percent of those cuts would be completed by year-end.
Market
A rapid on-line test for bitter substances is of major importance for quality
Market
Prices for mineral oil products are highly dependent on the crude oil price level. As of October 1998, the price for crude oil has almost trebled, and the price for heating oil has slightly more than doubled. Against this backdrop, utilisation of energy contained in biomass started to become an important factor again ten years ago. This article examines biomass yield and the extent to which it is usable.
Market
Today, state-of-the-art is a secondary cooling agent cycle, which requires regular analytic monitoring. The paper discusses analysis methods for the detection of ammonia
Market
ProLeit AG and Huppmann AG agreed upon a new structure for their joint venture, brewmaxx GmbH & Co. KG.
Market
“Energy and Water Efficiency” held at the EBC Congress in Prague was dedicated to the increase in efficiency in the industry with special focus on energy and water management. Frank Lynch, Diageo Global Supply, took the chair. The first lecture “Maintenance strategies/ efficiency engineering” was given by Dr. Uwe Biermann (ATM, Germany). Biermann did not address individual factors regarding the increase in efficiency like water management or energy savings, but spoke of the necessity to optimise the overall efficiency of a single company by reduction of expenses per production unit. One possible solution can be the minimisation of the maintenance effort. Biermann presented the management software “DIVA”, which can contribute to this effectively by for instance minimisation of storage costs for spare parts.
Market
“SLOW SLOW QUICK QUICK SLOW that’s how we go. And, by the way, I lead, you follow. Counter-leading is off. Should you lean too heavily on me, I will keep you at arm’s length. That way you will have to maintain balance without me holding you up.” Anti-monopoly watchdogs rest assured: This is no coded strategic agreement between competitors in a market duopoly. This is ballroom tango etiquette. “ONE TWO THREE FOUR, tara tara ta, ONE TWO THREE FOUR.” Or as the British would say: “honi soit qui mal y pense.”
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BRAUWELT on tour
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BRAUWELT on tour
