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News from institutes and associations
USA | At the end of November 2024, the Brewers Association conducted an internal restructuring of the organization to maximize support to their members, realize greater efficiencies, adapt to rapidly evolving industry dynamics, and set up the association and its incoming CEO for success in 2025.
Europe/Russia
United Kingdom | Surveys show that many consumers are unaware that previously standalone breweries are now owned by the Big Brewers. In an effort to put this right, the Society of Independent Brewers and Associates (SIBA) has launched the “Indie Beer” mark on 22 October.
News from institutes and associations
London | The Maltsters’ Association of Great Britain (MAGB) held their AGM once again in London on 5th November 2024. The MAGB Chairman, Charles Tozer, described how the sector continues to perform strongly on the back of firm trading from both brewers and distillers. He explained further that the sector continues to invest for the future in malting capacity, decarbonisation and by working closely with the barley supply chains to embed improved environmental practices which will meet the longer-term sustainability goals of all parties in the brewing and distilling sectors.
People and Positions
Brussels | As of 20 September 2024, Zorica Borković and Núria Feliu Besora will be co-chairing the EBC sub-committee Microbiology, replacing Mrs Gudrun Vogeser who had been chairing it for the last 15 years.
Quality assurance
Hallmark of quality | For 50 years, international DLG quality tests for beer have been a hallmark of the outstanding quality of beers brewed according to the German Purity Law. This anniversary is a milestone in the history of beer production and evaluation. The test procedure of the DLG (Deutsche Landwirtschafts-Gesellschaft or German Agricultural Society) has continuously further developed since its inception and established itself as one of the most eminent institutions for the assessment of beer in Europe.
News from institutes and associations
New EBC President | The baton was handed over at this year’s EBC Congress in Lille at the end of May 2024. There, Benet Fité took his leave as President of the EBC and Paul Lefebvre, 6th generation owner of the Lefebvre brewery in Quenast, Belgium, took over. This is the first time in a long time that a representative of the medium-sized brewing industry has been at the helm of Europe’s largest institution for the promotion of brewing science. BRAUWELT International spoke to Paul Lefebvre about his plans and ideas for the EBC.
News from institutes and associations
Chicago | The World Brewing Academy (WBA) Master Brewer Program, organized by the renowned schools Siebel Institute of Technology in Chicago and Doemens Academy in Munich, will take place from 3 March to 1 Aug. 2025.
Europe/Russia
Austria | Europe's independent breweries are rising up against the Big Brewers’ market power. They seek to counter the trend towards standardised flavours with a conscious commitment to diversity and regional brewing culture, Austrian media reported on 19 September.
News from institutes and associations
Brussels | Julia Leferman has officially assumed her role as the new Secretary General of The Brewers of Europe, with a bold vision to position beer at the centre of European Union policy. Leferman’s leadership will focus on driving innovation, promoting responsible consumption and enhancing sustainability across the continent.
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BRAUWELT on tour
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BRAUWELT on tour
