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The Americas
A hand reaches for a Modelo bottle in a cooler, amidst other Modelo bottles on ice (Photo: James Kern on Unsplash)

USA | Constellation Brands’ CEO Bill Newlands blamed “non-structural socioeconomic factors” for his firm’s declining beer sales. In the first quarter of its financial year 2026 (the three months ended 31 May), Constellation’s beer depletions dipped 2.6 percent, while shipments (to retailers and consumers) dropped 3.3 percent.

The Americas
A sumptuous burger next to a handful of fries on a plate; at the edges of the picture you can also see other food (blurred) and two glasses probably containing beer (Photo: Aleisha Kalina on Unsplash)

USA | The federal government revises the dietary guidelines every five years, and the previous administration began that process in 2024. In December, the Biden administration released the scientific report that was to undergird the guidelines. But Health Secretary Robert F. Kennedy Jr. has since promised to start from scratch and remake the recommendations to match his convictions about how Americans should be eating.

The Americas
Person holding a can carrier with three platform pilsner cans (Photo: courtesy of TransLink)

Canada | TransLink, the publicly-owned and -operated transportation authority for metro Vancouver, has teamed up with Patina Brewery for a limited edition Pilsner four-pack, media reported on 19 June. TransLink will receive a portion of every sale of the Platform Pilsner beer.

The Americas
A Canadian flag illuminated by the sun is waving in the wind, behind it a light blue sky with a few white clouds can be seen (Photo: Hermes Rivera on Unsplash)

Canada | Ahead of the G7 summit (16–17 June), which was hosted by Canada’s Prime Minister Mark Carney in Kananaskis, Alberta, the province of Alberta lifted its embargo on American liquor imports. The move was meant to smooth negotiations for a new Canada-U.S.-Mexico trade agreement. The Saskatchewan liquor board similarly relented and said on 11 June that it will start buying and distributing American booze to retailers again.

The Americas
Two white, green and red Heineken bottle caps surrounded by ice on a green illuminated surface (Photo: Michael Carrasco Flores on Unsplash) Einleitungsbild nochmal im Text: nein

Mexico | Oriol Bonaclocha, CEO of Heineken Mexico, confirmed on 11 June that his company plans to spend a total of USD 2.75 billion between 2025 and 2028. The majority of the funds are designated for a new brewery with a capacity of 4 million hl beer in the municipality of Kanasin, which will become the company’s eighth facility in the country.

The Americas
David Bruce (Photo courtesy of the author)

The Prince of Ales | The Brewers Association’s Craft Brewers Conference and BrewExpo was a different animal in 1998 compared to the giant show it is now. Held in Atlanta, Georgia, in the April of that year, it was like a family affair, though it drew a crowd. The mood was exuberant as this was the time when many communities in the US got their first brewpub. The count of brewpubs from 1996 to 1998 had just jumped from under 700 to 1000. Those who attended the Atlanta conference might remember that the keynote speaker was David Bruce, a Brit, nicknamed the Prince of Ales, who hopped on to the stage in a frog costume.

The Americas
Intermodal containers and loading equipment at a dock in Singapore (Photo: CHUTTERSNAP on Unsplash)

USA | Tonic maker Fever-Tree Drinks said on 5 June it would equally split costs of the 10 percent tariff to be imposed on UK imports to the US with brewer Molson Coors. This shall mitigate the short-term impact.

The Americas
Outside view of the Anchor Brewing Company buidling in San Francisco, seen across the intersection of Mariposa and De Haro; you can see a tall, unadorned, light gray concrete building with a tower at the front corner; a flag flies from the tower; the view is slightly upwards, and a bright blue sky can be seen in the background (Photo: HaeB, Anchor Brewing Company building, San Francisco (2020), CC BY-SA 4.0)

USA | After a protracted sales process, on 31 May 2024, Sapporo managed to offload San Francisco’s historic Anchor brewery to billionaire Hamdi Ulukaya, the founder of Chobani yogurt. One year on, both the beautiful white Art Deco headquarters at 1705 Mariposa St. and the taproom across the street are still sitting idle.

The Americas
We see a block of houses in New York at night, the windows of the modern multi-storey buildings are illuminated; in the foreground flows a night-black river in which red neon light is reflected; in the middle of the picture, a red and white neon sign hangs in the air, almost as if one were looking out of a window on which the sign was attached; the signs shows letters saying “Pepsi-Cola”, and a stylized white bottle (Photo: Sam Cumming on Unsplash)

USA | The snacks and beverage firm PepsiCo has pushed back its goal to achieve net-zero emissions by a decade: from 2040 to 2050. There are also several delays on plastic packaging goals. Justifying the revisions, its sustainability chief said on 22 May, that the world “was a very different place” when it set its targets.

The Americas
A person sits in a hilly landscape with partly light brown grass and scattered green trees, holding a light yellow Coors beverage can in their left hand; the person is only half visible and from behind, the beverage can is in the center of the picture (Photo: Jay Miller on Unsplash)

USA | During Molson Coors first quarter investor call on 8 May, the outgoing CEO, Gavin Hattersley, got straight to the point in his opening remarks, when he addressed the “challenging first quarter” not only for Molson Coors, but for “so many of our peers in staples”, and blamed a “volatile” global macroeconomic environment for the depressed results.

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BRAUWELT on tour

Craft Brewers Conference & BrewExpo America
Date 20 Apr 2026 - 22 Apr 2026
EBC Congress
06 Sep 2026 - 09 Sep 2026
110 VLB October Convention
12 Oct 2026 - 13 Oct 2026
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