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The Americas
Street sign (Photo: Fritz Benning on Unsplash)

USA | The Brewers Association estimates a 10 to 20 percent decline in sales for small and independently-owned craft breweries in 2020, after a drop of around 10 percent through the first half of 2020. This could mean a loss of  3 to 6 million hl beer over 2019.

The Americas

USA | Long time no hear from cannabis beverages. Although much hyped in 2019, they seem to have disappeared from view as hard seltzers have taken off. But don’t write them off yet.

The Americas
Corona cerveza (Photo: Filip Mishevski on Unsplash)

Mexico | From April to May this year, beer production in Mexico declined by about 60 percent over the same period last year. Brewers large and small suffered under the shutdown, which began on 5 April 2020, when the government decreed brewing as non-essential, and lasted until early June.

The Americas
Cup with Canadian Flag (Photo: Nathaniel Bowman on Unsplash)

Canada | Pundits wonder if Canada’s suddenly relaxed alcohol laws will make her cities more European.

The Americas
Hard Seltzer (Photo: Lanju Fotografie on Unsplash)

USA | At long last, Coca-Cola is jumping on the hard seltzer bandwagon with a new brand, based on its sparkling water, Topo Chico Hard Seltzer, which will launch in Latin America later this year.

The Americas
Street in Boston, USA (Photo: Michael Browning on Unsplash)

USA | Boston Beer has been one of the stay-at-home winners. Boosted by strong sales of its Truly Hard Seltzer, Boston Beer delivered excellent second quarter 2020 results, even exceeding analysts’ expectations.

The Americas
Hard Seltzer (Photo: Maria Oswalt on Unsplash)

USA | With sales tripling in 2019, the low-calorie fruity boozy water continues to be a sensation. The segment leader, White Claw, owned by Mark Anthony Brands, now outsells Budweiser, while number two, Boston Beer’s Truly is bigger than Heineken.

The Americas
Loading ramp (Photo: Hannes Egler on Unsplash)

USA | Although Boston Beer is the looser, it still agreed to revised beer distribution laws in its home state of Massachusetts, which will allow small craft brewers to now choose their own distributor.

The Americas
Ballast Point beer can (Photo: Paul Hanaoka on Unsplash)

USA | Now we know. Constellation Brands sold Ballast Point for USD 41.1 million. The figure was disclosed in its latest government filing.

The Americas
Women with a beer can (Photo: Monica di Loxley on Unsplash)

USA | Mikkeller is going through a rough patch. Known to partner with local restauranteurs on its bars, the Mikkeller location in Los Angeles was closed in February, followed by the Mikkeller bar in San Francisco in May.

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Date 12 Oct 2026 - 13 Oct 2026
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10 Nov 2026 - 12 Nov 2026
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