United Kingdom | It is a big worry. Gen-Zers, also known as post-millennials, because they will come of age this decade, do not take to beer in such a big way as previous generations did. Beer marketers are confounded: How to attract them to the category? Heineken thinks it got the answer: Heineken Silver.
United Kingdom | The UK pub chain Wetherspoon is charging its customers as much as GBP 6.29 (USD 7.70) per pint at some London pubs – more than twice that it charges outside the capital.
Belgium | At the end of August, Heineken will turn off the lights at the Affligem brewery in Opwijk. Although the official reason for the closure is plausible enough – the plant is subpar Heineken’s sustainability standards – it still raises pertinent questions.
The Netherlands | Heineken, on 1 August, posted higher-than-expected first-half earnings, as consumers bought more beer despite inflationary pressure. However, the world’s number two brewer shelved its margin target for 2023 as costs rise.
Russia | Sometimes sanctions against Russia take a long time to bite. In late July, shops in Moscow were still selling off stockpiles of international beer brands, Reuters’ correspondents reported.
Germany | A Munich court is to decide over the summer if Munich’s Paulaner brewery may continue to call its cola+orange lemonade mix “Spezi”, or whether it will need to pay royalties to the trademark owner, the Augsburg brewer Riegele.
Ireland | Drinks company Diageo, which owns Guinness, is to build a EUR 200 million (USD 205 million) brewery near Newbridge in County Kildare, some 60 km to the west of Dublin. It is expected to go on-stream in 2024 with a capacity of 2 million hl.
France | It has taken French anti-terrorism prosecutors almost a year to open an investigation into allegations of potential complicity in war crimes, made against Groupe Castel in the Central African Republic (CAR).
Europe | The easing of covid restrictions has driven punters back into bars, despite soaring inflation in the US, Europe, and other parts of the world.
Russia | Beer production in Russia is estimated to decline between 4 and 5 percent in 2022, due to rising production costs and decreasing consumer purchasing power, Oraz Durdyev, President of AB InBev Efes’s Russian unit, told Russian media on 7 July 2022.









