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Person drinking from a green Heineken bottle (Photo by Daniel Wirtz on Unsplash)

The Netherlands | Heineken said the longer-term outlook has become cloudier as inflationary pressures squeeze consumers, raising the risk that they will cut back on beer.

Two Carlsberg glasses containing a beer-like beverage (Photo: Elin Tabitha on Unsplash)

Denmark | Carlsberg warned that organic operating profit could grow between zero percent and 7 percent in 2022, down from a 12.5 percent hike in 2021, citing higher costs and continued coronavirus restrictions. In other words, if the worse comes to the worst, operating profit could be flat this year.

Brewdog glass filled with beer on a beergarden table (Photo: Sebastian Herrmann on Unsplash)

United Kingdom | BrewDog found itself back at the centre of controversy, after a BBC Disclosure documentary, which was aired on 24 January 2022, and featured former as well as current staff, made fresh allegations over a “toxic culture” and criticised CEO and co-founder James Watt.

‘Guinness at Old Brewer’s Yard’ in London’s Covent Garden (Photo courtesy of Diageo)

United Kingdom | First they took on Dublin, then Edinburgh. Now it is London. Diageo will open a microbrewery and culture centre for its Guinness brand at a historic brewery site in London’s Covent Garden late next year, the company said on 31 January 2022. It plans to spend GBP 73 million (USD 98 million) on the project.

Cozy taproom in Amsterdam (Photo by Davide Colella on Unsplash)

The Netherlands | There is no light at the end of the tunnel, the Association of Dutch Brewers complained in mid-January 2022, having just emerged from a snap lockdown, which lasted from Christmas 2021 until 14 January 2022, and forced the hospitality industry into hibernation.

A cheering crowd (Photo by Nicholas Green on Unsplash)

The Netherlands | This just goes to show that punters are still willing to put their money behind upstart craft brewers. EUR 5 million (USD 5.7 million) seemed like an ambitious target when Brouwerij Frontaal announced its latest crowdfunding campaign, its fourth, in September 2021. Nevertheless, the Breda-based brewery managed to raise as much in four months, Dutch media reported on 15 January 2022.

View of Heineken’s Opwijk production site (Photo: BRAUWELT)

Belgium | For years, the Opwijk production site, where the Affligem brand is brewed, has been threatened with closure. Now Heineken is getting serious and said the 400,000 hl production site, some 20 km northwest of Brussels, will be shuttered this summer. According to the Dutch brewer, it is too small and fails to reach environmental benchmarks.

Person in a business shirt holding a green bottle and admiring London panorama through an upstairs window (Photo by Michał Parzuchowski on Unsplash)

United Kingdom | Perhaps Lion perceive that the craft beer bubble is about to burst and they need to dispose of their UK craft beer ventures before this becomes widely known?

Graffiti in Cologne: Black and white tag on a colourful door saying, “In memory of our beloved subculture” (Photo by Bekky Bekks on Unsplash)

Germany | The covid pandemic also led to massive losses for the German brewing industry in 2021. According to the German Brewers' Association, beer sales dropped 3.4 percent in 2021, compared to the previous year's record decline of 5.5 percent.

Old-fashioned Irish ale bottle, close-up (Photo by Mick Haupt on Unsplash)

Ireland | Following the introduction of minimum unit prices for alcohol on 4 January 2022, some alcohol has almost doubled in price at Irish shops and supermarkets.

Brauwelt International Newsletter

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Brauwelt International Newsletter

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BRAUWELT on tour

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