Round as a ball

It’s a rather special bottle, as round as a ball. Unique, which is why it’s called “Unicum”. As you can imagine, it isn’t all that easy to label this kind of bottle, let alone with five different labels and a tax strip. But Krones has managed it, using a modularised labeller with a Taxmodule designed specifically for this job.

How to improve PET Bottles

Low pressure plasma | Beverages packaged in polyethylene tephthalate (PET) have long since taken command of the beverage aisle. PET bottles are a lightweight, impact-resistant alternative to conventional glass bottles. Mineral water (sparkling water), juices and soft drinks in PET bottles enjoy a broad acceptance among consumers. Even beer is available in plastic bottles at many discount retailers.

Annual fluctuations in hop quality – options for adjustment in the brewhouse

Year to year fluctuations in the alpha acid content of hops is a common occurrence. However, variations in hop oil content are rarely considered. This can lead to significant changes in beer aroma, so much so that it does not go unnoticed by consumers. Appropriate measures taken in the brewhouse can be implemented to adjust the hop flavor in the finished beer.

"Consumers love beer mats"

Katz International Coasters, beer mat producers from Weisenbach/Germany, celebrated their 100th anniversary in 2003. Their main product, beer mats, is meantime a well-known brand name as a cardboard beverage and advertising mat. And, who does not know them? ..

Beer with Becks. DIY stores, supermarkets and the BBC are giving pubs a hard time

Who’s afraid of the EURO 2004? Certainly not David Beckham and his team. Maybe some of his fans. But the publicans for certain. During the football championship in Portugal millions of soccerphiles will be sitting at home with their pals in front of the TV, a can of beer in one hand and a fag in the other. And should their national team score, they will chant: "One David Beckham! There’s only one David Beckham".

England’s soccer captain in bed, alone, fast asleep. He is lying on his side. His eyes are shut. Yet a smile is playing on his lips. His nut-brown torso is naked. He is only wearing diamond earrings, a necklace and a bracelet. With each breath his well-toned chest rises. There. The camera zooms in on his face. The sleeper is dreaming. Slowly he wets his lips. Ahhh.....