Successful launch for beverage industry dialogue platform myBeviale.com
Closing Report | For three full days, more than 3,000 professionals and other interested parties from the international beverage industry gathered online for the Launch Days of myBeviale.com, where they had the opportunity to learn from more than 330 companies offering around 770 products and solutions, interact with each other, and expand their knowledge.
The supporting programme and exhibitor presentations at the BrauBeviale 2020 Special Edition, which unfortunately could not be held at the Exhibition Centre Nuremberg on 10-12 November 2020 as scheduled because of national and international developments relating to the coronavirus pandemic, were held online instead, using the new dialogue platform for the beverage industry.
The result was a new digital dimension to expand the range of products and services offered by the Beviale Family, the global beverage industry network from the NurembergMesse Group. Starting now, beverage professionals and industry insiders can meet at a virtual level at www.myBeviale.com throughout the year to network, interact and learn from each other – all at no cost. More than 90 “actions” with about 140 individual presentations and more than 150 different speakers were the focus of the Launch Days for the new dialogue platform for the beverage industry.
“We’re very grateful that we can at least offer the industry a virtual platform for interacting and sharing knowledge in this difficult year,” says Andrea Kalrait, Executive Director BrauBeviale at NurembergMesse. “ Both experts and other interested parties were actively involved in the Launch Days, and we’ve received lots of positive feedback. It’s a very promising start for myBeviale.com,” she adds, clearly pleased with the response.
The goal of the platform is to encourage and facilitate dialogue in the beverage industry throughout the year. Right from the beginning, the myBeviale.com community has a very international makeup, with registered participants from more than 30 countries, confirming the strong global position of BrauBeviale.
The next BrauBeviale will be held in Nuremberg in November 2022 as scheduled.