… and pay close attention to the maps that he shows. Alejandro Jimenez, the CEO of Efes International, announced at the Canadean Beer Strategy Conference held in Madrid in April that Efes would continue its acquisition policies with a focus on Russia and the former member states of the Soviet Union. He may have to rush things up a bit.

India – a market with enormous potential

drink technology+PET India 07, held in the Grand Hyatt, Mumbai, on November 29th and 30th, 2007, was organised by drinktec, PETplanet and VDMA, the German Association of Equipment Manufacturers. 41 well-known companies from 11 countries exhibited at the fair. In addition, a comprehensive lecture program was offered, divided into a symposium with emphasis on market-specific topics and a workshop with presentations from the areas of equipment and technology of beverage production and filling.

Foster’s new “green” beer

Cashing in on the environmentally-friendly image of Tasmania, Foster’s Group has launched Cascade Green, a beer which is 100 percent carbon neutral from the picking of hops to the eventual deposit in the recycling bin. It must be the onset of old age why this news makes me so grumpy. I, for one, can still remember a time when green beer was something that brewers worth their mettle were not supposed to serve their customers. If they did, you were allowed to pour it down their throats.

What must be a market first, ASM Liquor have introduced a range of spirits said to be hangover free.

The much-awaited initial public offering (IPO) of stock of the beverage and food group San Miguel Corporation’s beer unit has been postponed by almost three weeks, according to a new schedule released by the Philippine Stock Exchange.

Carlsberg has confirmed that it is in discussion to sell its 95.65 percent stake in Turkish unit Turk Tuborg to Central Bottling Company Group.

Fluoride could be added to bottled water within a year, following a review by Food Standards Australia, prompted by a request from the Australian Beverages Council.

According to recent research by Diageo, about 20 percent of all off-premise liquor sales in Australia are RTDs with the pre-mixed segment generating more profit per square metre than any other category in liquor stores.

Cashing in on the environmentally-friendly image of Tasmania, Foster’s Group has launched Cascade Green, a beer which is 100 percent carbon neutral from the picking of hops to the eventual deposit in the recycling bin.

New technology may help Australia’s winemakers cope with higher alcohol levels brought about by the freak weather conditions of the 2008 vintage.