02 October 2009

Brasil Brau 2009 – The largest brewing and beverage convention in Latin America

“The beverage industry ignores the financial crisis and achieves five percent growth.” What extraordinary news! Unfortunately, it did not come from Europe. This appeared in a daily newspaper in Sao Paulo reporting on the latest developments in the Brazilian beverage industry the day before the Brasil Brau 2009 began. The reason for this growth was two-fold: not only was the summer a sunny one, but consumers have also had more money in their pockets. Beer and non-alcoholic beverages have benefited considerably from this growth and have generated a ten percent increase in revenue.

Current issue

Brauwelt International Newsletter

Newsletter archive and information

Mandatory field