Agreement on strategic alliance

Important growht market | Ziemann Holvrieka expands its presence in Israel by signing an agreement on strategic alliance with the Israeli process technology and packaging specialist DrinkTech Ltd.

For Ziemann Holvrieka GmbH, Israel has developed into an important growth market. In order to expand their presence and thus to further optimize the sales structure, the Ludwigsburg-based provider of solutions for the beer, beverage and liquid food industries has agreed upon a strategic alliance with Alon Tikotzky and his company DrinkTech Ltd, a process technology and packaging specialist in the beverage, food, brewing, dairy and pharmaceutical industry, which is very successful in Israel.

„Alon is an experienced and well connected expert and networker, who now helps us to intensify the contact with our existing customers. But new segments, such as the growing craft beer scene, will also benefit from our collaboration. Of course, Alon will also access the portfolio of our sister company DME Process Systems, which covers the area of smaller brewhouses and cold blocks with extraordinarily attractive solutions,” explained Florian Schneider, Sales Director EMEA and APAC of Ziemann Holvrieka.