World Beer Market growth improves in 2010 (provisional)

According to latest figures released by beer market specialists Plato Logic, the World Beer market grew by 1.4 percent in 2010 (provisional). Ian Pressnell, Director of Plato Logic, commented: “Overall the ‘top-line figure’ for 2010 (provisional) does confirm another challenging year for the global beer industry, but represents an improvement on the 0.3 percent growth recorded in 2009.”

Plato Logic have now prepared an updated Top 10 World Brewers league table, based pro forma 2010 volumes (latest estimates).

The chart shows that A-B InBev retain the number 1 spot, around 100 mhl ahead of SABMiller in second place, followed by Heineken and Carlsberg. The ‘Big 4’ have a combined market share estimated at just over 50 percent (pro forma 2010). The other 6 companies in the ‘Top 10’ also retained their positions.

For 2011, Plato Logic’s current ‘control scenario’ assumes that world beer market growth will continue to improve, with growth forecast to reach between 2 and 2.5 percent.