21 February 2018

The Vietnamese Beer Market

Hungry for more | With a population of more than 94 million, with a median age of 30.9 years, rising disposable income and huge popularity of beers, Vietnam has emerged as the largest Southeast Asian beer producer and consumer. Explosive growth in beer consumption has put the country on the radar of international brewers. The country’s beer market grew at a compound annual growth rate (CAGR) of about seven per cent from 1999 to 2015 and reached in the proximity of four billion litres in 2016.

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