Disposable kegs: Supplemental packaging for exports
Regardless of the current economic crisis, the reality of the matter is that the German brewing industry has reaped the advantages of globalization. What’s more, some breweries have not only been able to compensate for the continuing drop in domestic sales but, in some cases, actually increase sales. Without doubt, globalization has also provided pportunities for some breweries to remain in business. In the pursuit of more affordable keg packaging, a number of disposable alternatives are now available. Here, Lightweight Containers BV, the Dutch marketing and sales subsidiary of KeyKeg, shares its experiences using the KeyKeg.
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