PepsiCo to release world’s first nitrogen-infused cola

USA | It looks like a nitro-stout but it will taste like a cola. Called Nitro Pepsi, the drink combines nitrogen infusion with the classic Pepsi taste to “deliver an entirely reimagined cola experience”, according to Pepsi’s PR.

Describing the taste experience, PepsiCo said that a creamy flavour, combined with a velvety, cascading foam, will provide a unique texture.

Two variants will be available: signature cola and vanilla. The company’s key foodservice clients will be the first to receive them. Presently, the two Nitro Pepsis can only be sampled at select venues and cultural events, starting with the Super Bowl in Atlanta. A full launch date has not been announced.

Last year, Nestlé expanded its Nescafé Azera range in the UK with the addition of a new variant, which is packed in nitrogen-infused cans, creating a smooth and creamy taste.