SensoTech opens subsidiary in the U.S.
The SensoTech GmbH extends its market presence in North America with a new U.S. subsidiary and thereby reinforces significantly its globally networked team of sales and service staff. As a subsidiary of the German SensoTech GmbH, the SensoTech Incorporation (Inc.) which is located in Wayne, New Jersey, closely works together with already existing sales representatives of the U.S. market.
With the foundation of the subsidiary, the company responses to a high demand for the LiquiSonic® analyzer for concentration and density measurement in the industrial and the research sector. In order to ensure direct and comprehensive customer support, all sales activities in the region will be operated directly from the American subsidiary. A consistent tranfer of know-how and corporate identity of the German headquarter to the SensoTech Inc. will guarantee local competencies and customer satisfaction on a high level.
For the future, SensoTech is planning to open further subsidiaries as a strategic addition to the existing global network of sales representatives. This allows a direct access to other international markets, such as China, and drives business growth forward by expanding international activities.
Source
BRAUWELT International 2013