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Europe/Russia
empty table (Photo: Pawel Chu, Unsplash)

Netherlands | Never let a crisis go to waste. Dutch brewing giant Heineken plans to cut personnel costs at its Amsterdam headquarters and regional country offices. An estimated one in five people are to go. Hundreds of jobs will be lost. The reorganisation is to take place in the first quarter of next year.

Europe/Russia
Chessboard (Photo: Jeshoots.com, Unsplash)

Belgium | Is Mr Brito doing the Donald thing? Talking to Reuters on 29 October 2020, Mr Brito dismissed a rumour about his imminent departure, saying that he expects to be leading the world’s largest brewer “for many quarters to come”.

Europe/Russia
flaschenpost promises to deliver within two hours after placing an order (Photo: flaschenpost)

Germany | The drinks delivery start-up flaschenpost (a pun on “message in a bottle”) was sold to the Oetker Group, a food and beverage conglomerate, for allegedly EUR 1 billion (USD 1.2 billion). The spectacularly expensive deal makes observers question the rationale behind it.

Europe/Russia
Guinness lable (Photo: Giorgio Trovato, Unsplash)

United Kingdom | Guinness is recalling cans of its non-alcoholic stout because of contamination fears, just two weeks after they were introduced, the BBC reported on 11 November 2020. Guinness 0.0 was launched to much fanfare in supermarkets on 26 October, having taken the brewer four years to develop.

Europe/Russia
Closed pub (Photo: Dan Burton, Unsplash)

United Kingdom | Trade bodies fear mass redundancies and permanent closure of venues due to the coronavirus crisis. It is believed that one in four pubs could go under, following a sector wide survey in October 2020 by trade bodies UK Hospitality, the British Institute of Innkeeping, and the British Beer & Pub Association.

Europe/Russia
hand holding a measuring tape (Photo: Jennifer Burk, Unsplash)

Denmark | Due to consumers’ growing predilection for all things healthy and nice, Carlsberg seeks to expand its range of non-alcoholic drinks and hard seltzers.

Europe/Russia
door with the Guinness lable (Photo: Louis Hansel, Unsplash)

United Kingdom | Irish brewer Guinness has become the latest to offer a non-alcoholic pint, announcing the release of its first ever non-alcoholic stout, Guinness 0.0.

Europe/Russia
Way out sign in a subway station (Photo: Jakob Cotton, Unsplash)

Europe | The concept of “total beverage company” is having a comeback. There was a time when only Foster’s and SABMiller styled themselves such. Now the idea is proving attractive again.

Europe/Russia
Swedish flag (Photo: Jonathan Brinkhorst, Unsplash)

Sweden | Investment firm Röko has acquired 70 percent of Sweden’s leading independent craft brewery, Oppigards Bryggeri, from founder and CEO Björn Falkeström, who will retain 30 percent.

Europe/Russia
BrewDog bar in Berlin Mitte (Photo: BrewDog)

United Kingdom | While other pub chains announced plans to close some venues and warned over job cuts, BrewDog has confirmed that it seeks to open 20 new bars across the UK and internationally. There are already more than 100 bars in its estate.

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