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The current situation leaves the organizers no other choice – the hall gates of NürnbergMesse will remain closed in November
16 October 2020

BrauBeviale Special Edition takes place exclusively online

Covid-19-Pandemic | The team around Executive Director Andrea Kalrait fought until the very end for the BrauBeviale Special Edition as a face-to-face event. Now it is clear: this year, due to the current corona situation, the exhibition halls in Nuremberg must remain empty from 10-12 November 2020.

The exhibition team is currently working the flat out on the new dialogue platform www.myBeviale.com. In November it will be the hub for digital presentations by exhibitors and the extensive lecture program of BrauBeviale@stage – and will be available to the beverage industry 365 days a year from then on.

"We had a lot of perseverance and would have kept it until November – for our exhibitors, visitors and partners. Unfortunately, the industry is now being deprived of the last opportunity for a physical meeting this year", regrets Andrea Kalrait, BrauBeviale Executive Director at NürnbergMesse.

"However, despite all our commitment, we naturally cannot close our eyes to the latest developments. We owe this to our customers and partners. We were well prepared, but we must be realistic about the current situation. That's why we're working full steam on our online offering and are looking forward to virtually uniting the beverage industry on our digital dialog platform myBeviale.com," Kalrait continues.

The beverage industry meets digitally

On the digital dialog platform myBeviale.com, exhibitors and visitors will now meet virtually from November 10-12, 2020. In addition to digital presentations by the exhibitors, the extensive supporting program BrauBeviale@stage can be experienced virtually on six themed stages.

Come together, share knowledge, take ideas with you – all this is possible on myBeviale.com. Strengthening the dialog in the beverage industry – that is the idea and goal of the myBeviale.com platform, which is specially tailored to the needs of the beverage industry and will be available 365 days a year after its launch in November.

Thanks to "strong partners"

Andrea Kalrait would like to thank all customers who have supported BrauBeviale as a Special Edition: "Strong partners in difficult times are irreplaceable. We continue to work together with equal commitment to offer the international beverage industry its platform this year – at least virtually. We look forward to seeing you online and at the latest in 2022 in the Nuremberg Exhibition Centre once again!"

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