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26 February 2026

Nigerians splash out on beer in 2025

Nigeria | It is one of Africa’s largest economies. Tragically, in the past decade the country has gone backwards. On average, individual Nigerians are poorer today than they were in 2015. But this does not seem to stop them from enjoying a beer. Nigerians are estimated to have spent the equivalent of more than USD 1 billion on beer and other brewery products in the first nine months of 2025, according to a recent analysis of financial results from the country’s leading listed brewers.

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