Carbon neutrality in the brewing industry as a concrete task
From marketing to action | Many entities want to be climate-neutral: companies, communities, cities, entire countries. And it goes without saying that products should also be climate-neutral. But what’s behind it all, and can this goal actually be reached? In this part of the series, we examine the snags and pitfalls of climate neutrality and show what an honest approach towards the protection of our climate can actually look like.