From services to success

Anuga, the trade fair for the Food and Beverage World, will take place in Cologne from October 8th to 12th, 2011. About 6500 exhibitors are expected, who will present new concepts and products for trade visitors in the catering sector – the overall visitor count ran to 150,000 in 2009. Anuga is subdivided into ten separate fairs, one of which is Anuga Drinks. BRAUWELT International spoke to Peter Grothues, Vice-President Food, Technol­ogy & Environment at Koelnmesse GmbH, about opportunities and business potential of the fair for breweries and beverage producers.

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