Ardagh Metal Packaging invests in Nomoq

Majority share | At the end of February 2023, Ardagh Metal Packaging (AMP) announced it has acquired a majority share in innovative digital can printers Nomoq. This further extends AMP’s industry-leading support of newcomers to the beverage market. The Switzerland-based start-up Nomoq, founded in 2021, promises printed cans with short lead times and “No Minimum Order Quantity” – hence the name.

With AMP’s investment in a majority stake in Nomoq, it provides the platform to roll out access to the same cutting-edge print technology to all of its European customers. As well as supporting fast-growing market entrants, Nomoq’s high flexibility also enables larger producers to trial new products, implement short-term event-based marketing campaigns, or run special editions with no obstacles on batch size.

Cans have outstanding consumer appeal, being convenient, lightweight, shatterproof, and infinitely recyclable. With a higher proportion of new European beverages now launched in cans, drinks producers are increasingly recognising their exceptional potential for brand-building thanks to the sheer range of customisation options.

Peter Stein, Founder and CEO of Nomoq AG, said: "We are excited to team up with AMP, a company which shares our focus on customer experience and innovation. Our ambition since day one has been to help create compelling and unique packaging for all, and to make it easy for customers to transform the sustainable and functional beverage can into an ingenious creative canvas even at the smallest batch sizes while delivering highest product quality. With the help of AMP’s unrivalled expertise and global reach we can now take our mission to the next level."