Rising sales for major breweries
The Slovaks are drinking more beer again. Following years of declining sales, output in 2000 from the country’s 13 largest breweries was 220,00 hl up on 1999’s level, at 4.52 million hl, a growth rate of 4.6 %. Beer exports rose by 1,000 hl to 117,000 hl (9.3%). The sales of small and medium-sized Slovakian breweries are not included in the above figures; there were further declines here.
Per capita consumption of beer in Slovakia, just under the 90-litre mark in 1999, a new low, is estimated to have again been approximately 90 litres in 2000. This is all the more remarkable in that beers with a low original gravity have been subject to higher taxes since the beginning of 2000 (230 SKK per hl instead of the previous 164 SKK). Heineken Slovensko’s success is particularly striking.s.s..
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