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15 December 2003

Brau und Brunnen to be sold - but not just yet

Quick question: "How do you bring a good company down?" Answer: "There are ways and ways." But the best way to drain a company of its combative spirit is to announce that it is on the sales block. For the better part of 2003, Michael
Hollmann, the CEO of Germany’s number 4 brewing group Brau und Brunnen (B+B), which had an output of 7.2 m hl of beer in 2002, has been in talks with potential buyers. In October alone 14 different parties sniffed around B+B’s headquarters in Dortmund. In the end they all shook their heads and said: "Thank you, but no thanks!" Surprisingly, one investor got very close to clinching a deal: the US investment group One Equity Partners (OEP). But exactly that seems to have been the problem.
One Equity Partners (OEP) is a subsidiary of Bank One..

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