Simei 2009: International Enological and Bottling Equipment Exhibition
Marko Cerneka, Area Manager Industry Division of Velo explains that while the beer demand was substantially constant there has been a growing demand for special artisan beers of high quality. „We are not talking of large quantities,“ he says, „but we are experiencing a trend which is evident and concerns the supply to a market made up of brew pubs, with sale and consumption in the place and small breweries that bottle and sell also to a whole province or to a whole region. The Italian production is particularly attentive to this kind of requests. Even if, in the field of large plants, there is still a German leadership, concerning the mid- and small-sized breweries Italy is gaining great merit, thanks to the flexibility of its productions, capable of meeting the requirements of the market and of the single customers that, nowadays, are more and more oriented towards multifunctional plants”.
SIMEI, the biggest international biennial trade show, strictly specialized and showing at the same time all types of machines and equipment for enology and all types of machines and plants for beverage production, bottling and packaging, will take place from Tuesday 24 to Saturday 28 November 2009 in the functional halls of the new exhibition complex of Fiera Milano. SIMEI will host, as usual, some conferences dedicated to important themes related to the world of beverage.
After the success of the last edition, the appointment is confirmed also with the Wine Bar and the Oil Bar organized by Onav Lombardia and by Onao, where exhibitors and visitors will be able to taste high-quality Italian wines and oils. Especially addressed to foreign visitors, this initiative has the object to further consolidate the promotion of Italian wine and oil abroad.
Visitors will have the functional pre-registration system at their disposal (www.simei.it), which will enable them to require the entrance card much earlier before the starting of the exhibition, and to collect it rapidly at their arrival at the Fairground, without wasting precious time at the reception desks.
