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01 September 2017

SIBA’s indie seal adopted by 350 brewers

SIBA’s “Assured Independent British Craft Brewer” seal was launched in August 2016 to make it easier for UK consumers to differentiate truly independent craft beer from that of the global beers, or other non-craft products.

By July 2017, around 350 brewers had pledged their active support for the campaign and had begun to incorporate the seal into their packaged beer or pumpclip artwork.

SIBA, the society of independent brewers, which was set up in 1980, has now extended the initiative to all of its 850 independent craft brewing members across the UK.

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