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24 April 2025

Trump tariffs: Japan’s Suntory “will produce and try to sell locally”

Japan | President Trump’s pause in his “reciprocal tariffs” was the latest twist in a period of uncertainty for many Japanese food and beverage exporters. However, the reprieve of the 24 percent tariffs could end in less than three months, while Japanese companies still have to deal with the earlier 10 percent tariff slapped on their products entering their most important market.

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