Chinese drink more
Demand for mineral water, fruit juices, health drinks and "Lifestyle Drinks" should increase in the Peoples’ Republic of China as the standard of living goes up, in particular in urban areas. Some Chinese beverage producers have moved to establish their own brands and are trying, by product innovation, to increase market share. US American suppliers in particular have positioned themselves very forcibly in the Chinese beverage market whereas German machinery builders are among the most important suppliers.
Beverage consumption is expected to double in the Peoples’ Republic of China within the next five years. Per-capita consumption is expected to reach 20 l and output 270 million hl by 2005. Output will thus rise by an average of 14 % annually.3 CNY). Sales of 156.3 million hl..
Select offer and read on
6 print issues