Musical chairs
With Norman Adami moving to Milwaukee to take over Miller Brewing Co (see below), his seat became vacant in Johannesburg. But not for long. On 1 February 2003 it was filled by Tony van Kralingen, 44. Van Kralingen has become the new Managing Director of SABMiller in southern Africa. For three years previously, he had been Managing Director of Plzensky Prazdroj in the Czech Republic and responsible for the brand Pilsener Urquell. Under his management, SAB’s market share in the Czech Republic rose 4 percent to 48 percent. Beer output increased from 5.0 million hl to 8.0 million hl. He also initiated the project of having Pilsener Urquell brewed by SAB in Poland, presumably to find out if consumers would accept the brand even if not produced in the Czech Republic..