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15 April 2003

... and ACTION!

"Born for dangerous adventures, bred to take hardship, pain and fearful threats with cold courage, educated to be a gentleman who can mix it with the best and the worst of them - he is the true hero of our day and age." That’s the billing they gave "Bond, James Bond" in 1964. Add 40 years, take away the dry martini and relocated to Africa and you’ve got Michael Power, Africa’s answer to 007. Michael Power, who started out as Guinness’ brand icon in Nigeria four years ago, has been put on a "Critical Assignment" to uncover the truth behind a tale of corruption, greed and deception. It’s probably one of the first films coming out of Africa which openly deals with corruption in high places ... and makes it past the censors. Moreover, Africa is one of the fastest growing markets for Guinness..

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