Heineken pulls out of Angola and Chad or does it?
s SABMiller and France’s Castel Group (wine, beer soft drinks) have begun to gradually integrate their African operations, Heineken N.V. must have felt like the odd one out. That’s why Heineken’s announcement in April to pull out of the beer markets of Angola and Chad took few by surprise. Heineken said that it has signed agreements for the sale of its minority participations in NOCAL and EKA in Angola and of its subsidiary, Brasseries du Logone, in Chad to Brasseries Internationales Holding Ltd, a Gibraltar-registered holding which controls the Castel Group’s beer interests.
Heineken admitted that the decision to divest was based on the lack of a future perspective in both markets.....
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