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23 January 2025

Beer&Food Attraction 2025 to take place in February

From 16–18 February 2025, Rimini Expo Centre will host the tenth edition of Beer&Food Attraction, an event curated by Italian Exhibition Group SpA, which has firmly established itself as a European benchmark for the beer industry and the catering and restaurant trade.

Beer & Food Attraction 2025 will be the home of Italian and international brewing excellence, both artisanal and mainstream. From small local breweries to big global companies, the event will offer a comprehensive overview of the industry, showcasing not only the creativity and passion that drive it, but also the latest business breakthroughs and cutting-edge production processes.

Italian craft beer and Beer of the Year

With the support of Unionbirrai, the Italian Craft Beer Conference will take a deep dive into topics such as production techniques, new technologies, and market trends for the craft beer industry. Additionally, the prestigious Beer of the Year award will reveal the winners of various beer categories and the brewery of the year. Assobirra will take centre stage in numerous workshops, delving into market trends, production, and consumption.

Beer&Tech Arena

Beer&Food Attraction is also a place for professional training and discussion on the scenarios of the entire industry, thanks to the collaboration with research institutions, associations, universities, and media partners who will take turns on the stage of the Beer&Tech Arena. A rich schedule of events and conferences is planned, starting with the 14th edition of Italgrob's International Horeca Meeting, which will provide a comprehensive overview of the main future scenarios in both the Horeca industry and beverage distribution.

Process and packaging technologies

Beer&Food Attraction will run parallel with the seventh edition of BBTech Expo, the trade show dedicated to process and packaging technologies for beers and beverages. This is an unmissable opportunity to explore the latest innovations in equipment, accessories, and raw materials, supporting the growth of a constantly evolving industry.

Other beverages and food

Besides beer, the event will also feature a diverse selection of spirits, sparkling wines, soft drinks, mineral waters, and fruit juices, expanding the range of beverages and food products available. The Mixology Village exhibit area will be a welcome highlight, showcasing the most prestigious and distinctive spirits labels.

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