The South Korean brewing industry
South Korea, in East Asia, is located in the southern part of the Korean Peninsula. The densely populated country has about 50 million inhabitants, about 10 million of these live in the capital Seoul. The lifestyle of the South Koreans is heavily urbanised. About 81 percent live in cities. About half the population regard themselves as not belonging to any religion, about 26 percent each are either Christian or Buddhist. South Korea has a democratic form of government [1]. This article provides an overview of the South Korean beer market and presents three selected pub breweries along with their concepts.