Alone at home
At the end of May 2006, InBev announced that it would buy out its partner Efes and purchase Efes’ remaining shares (50%) in the Interbrew Efes Brewery joint-venture which they set up in 2000. As a consequence of this transaction, InBev will gain full ownership of Interbrew Efes Brewery S.A. The price expected to be paid by InBev is approx. EUR 20.8 million. The brewery, which Efes built in Ploesti north of Bucharest in 1998 at an estimated cost of USD 70 million, was turned into a joint-venture with Interbrew only two years later. Soon after, Efes began to cede operational control of the joint-venture to Interbrew, now InBev, which is why Efes’ retreat, so to speak, was a logical next step. In 2005, InBev, by its own account, had a market share of 16..
Select offer and read on
6 print issues