Daft’s decision

Following a major reorganisation by Coca-Cola’s Chairman and CEO, Doug Daft, Coca-Cola has created four strategic business units: Americas, Asia, Europe/Africa, and New Business Ventures. In March Steven Heyer, 48, formerly President of Turner Broadcasting Systems, was brought in to head Coke’s New Business Ventures unit. Coke insiders Jeffrey Dunn (Americas), Sandy Allen (Asia), and Charles Frenette (Europe/Africa) will head the other three units. The executives of the four units report directly to Daft.
The overhaul eliminated the need for a company president. Therefore Coke’s President and COO, Jack Stahl, 47, resigned..

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