Interbrew sells Rostock Brewery to Brau + Brunnen
At the end of November, Interbrew announced the sale of Rostock Brewery to Germany’s troubled beer concern Brau + Brunnen. Rostock Brewery, located near the Baltic coast of former Eastern Germany, which employs 120 people and brews 400 000 hl of beer annually, had come to Interbrew as part and parcel of Beck’s. However, its brands (Rostocker, Freibeuter and Roter Oktober) never fitted into Interbrew’s brand portfolio. No mention of the price was made. Brau + Brunnen claimed that Rostock Brewery allowed it to increase its presence in Northern Germany. The deal will only come into effect once regulatory approval has been given.
With the sale of Rostock Brewery, Interbrew has completed its divestment of non-core businesses in Germany..
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