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15 February 2003

Hello, stranger

It was only a matter of time. After the German Radeberger Group (formerly Binding AG) and its parent the food conglomerate Dr. Oetker had sold their stake in the Austrian brewer Brau-Beteiligungs-Aktiengesellschaft (BBAG) last year, the path was cleared for BBAG to pursue its own happiness - which seems to lie in finding a new partner. As was announced, BBAG is actively seeking a buyer (or "strategic partner" in modern terminology) to expand further into the beer and beverage markets of central and eastern Europe. Already, BBAG operates in Austria, Hungary, Rumania, Poland and the Czech Republic. As was also announced, BBAG has set its stakes high: it wants to become the number one brewer in these markets. BBAG operates in three different areas: beer, beverages, real estate.6 million..

Brauwelt International Newsletter

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Brauwelt International Newsletter

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